Brazilian waxing is one of the most lucrative services an esthetician can offer their clients. Compared to eyebrows and under arms its a no brainer that every esthetician should be offering brazilian to their clients.
Statistics show the average female brazilian is priced at around $60 while the average male brazilian can be found right around $80. Knowing that an esthetician can complete a brazilian wax in 30 minutes or less reveals a $120-160 per hour gross revenue for this specialty procedure.
It is suprising more estheticians do not offer such a service being that it's such a cash cow. When asked why many estehticians do not offer brazilian waxes a common reason is lack of education and training on the procedure.
Most esthetic schools do not offer training in the brazilian so many graduating students never offer the service. This is where the issue clearly begins.
Schools need to become less concerned with nudity and more concerned with educating their students on how to provide a full range of servides to their clients for maximum revenue and maximum client experience.
A few estheticians in California offer continuing education training on brazilian waxing but very few offer such instruction on the east coast. Prices typically range from $175-$350 for such training but are well worth the investment.
When it's all said and done you determine which services you offer and you determine which income level you are most comfortable with. That said, brazilian waxing should always be in the back of your mind as a cash cow for your practice when you are finally willing to put it out to graze.
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